Industry-powered, unbiased, and built for advisors.
Advancing smarter workplace benefits through real-time, carrier-neutral insights.
Real users, exceptional results.
What is BAiQ?
BAiQ is the industry’s first community-driven, carrier-neutral benchmarking tool. It aggregates advisor data to deliver actionable insights that help employers, advisors, and policymakers make smarter benefits decisions.
- Independently owned by Benefits Alliance, a national not-for-profit focused on moving the benefits industry forward
- Led by experienced benefits industry advisors, Gord Hart & Graham Young, on behalf of Benefits Alliance
- Technology developed by Orchard Benefits and its principal, Chris Gory, a tech-focused benefits advisory firm
- Highly secure, segregated and confidential data, hosted in Canada
Vision
To empower advisors and plan sponsors with real-time, trusted insights that improve workplace benefits.
Mission
To provide transparent, unbiased benchmarking that strengthens benefits decision-making across Canada.
BAiQ Features
Tailored for SMEs
Focused on small & medium employer needs.
Industry-Powered & Advisor-Led
Built by Benefits Advisors, for the industry.
Comprehensive Benchmarking
GB & GRS design and more (future enhancements).
AI-Enabled Onboarding
Secure scraping of plan booklets.
Real-Time Insights - Targeted Reports
Aggregated, anonymized, and client-friendly reporting.
Pricing plans
BA Member Pricing
$4,800/yr
Save an extra $100 per month
- Must be a Benefits Alliance member
Contact us to book a demo of BaiQ
- [email protected]
- 3301 Langstaff Rd, Unit 101, Concord, ON